The Miller lite promo girls received $300 per hour for this one weekend event. I have since seen many companies use hot body painted models to gain the attention of their consumers whether at a car show, trade show or a new club grand opening.
These Beverage manufacturers are budgeting millions of dollars towards this type of advertising.
They see the return on investment as an unmeasurable success. I did a casting in Hollywood for 4 girls to get their bodies painted for a major liquor and I had over 200 girls show up. The amount of beautiful girls in Hollywood that wanted to have their bodies painted was astounding. I even had girls that wanted to get their bodies painted for free.
If you would like the opportunity to have your body painted for a major liquor company and make up to $300 per hour, you must have a great body and be willing to expose your body to a crowd or people.